Head of Product Design

Head of Product Design

Who We Are and What We are Doing:

Ethena Labs is actively building and deploying a suite of groundbreaking digital dollar products aiming to upgrade money into the internet era.

Our flagship product, USDe, is a synthetic dollar backed by digital assets, and takes the novel approach of using a delta-neutral hedged basis strategy to maintain its peg. This product scaled from zero to $15b in 18 months.

Expanding on this, iUSDe is designed specifically for traditional financial institutions, incorporating necessary compliance features to enable them to access the crypto-native rewards our protocol generates, in an institutional-friendly manner.

Ethena has also developed USDtb: a fiat backed GENIUS compliant stablecoin in partnership with BlackRock which has scaled to ~$2b.

These products are also offered in a whitelabel stablecoin offering where any application, chain, wallet or exchange can launch their own stablecoin on Ethena’s back-end infrastructure.

Through these offerings, Ethena Labs is not just creating new financial products; we are building the foundational infrastructure for a more open, efficient, and interconnected global financial system.

Open job offerings will be focused on two new major product lines coming to market in the next few months.

Join us!!

The Role 

As Ethena’s Head of Product Design you will take ownership of both design strategy and vision, but also some Product Management responsibilities. You’ll lead the design vision and product execution, establish uncompromising UX standards and product development processes across all user-facing products. 

This is an ideal role for a current Lead or Head of Product Design that has motivations to expand their personal scope into more Product Management ownership and tasks. 

For Ethena it’s a pivotal role that will elevate the protocol’s user experience in an increasingly professionalised crypto landscape. You will report directly to the CEO and manage 1 Senior Designer.  You will collaborate closely with our Product Engineering team of 5 engineers to enhance UI/UX, as well as Marketing and BD. By building product & design capacity and leadership, this role will enable the team to deliver polished, user-centric features, reduce development cycle time, and free up engineering focus for core technical priorities.

What You’ll Do

• Oversee both big-picture design strategy while at the same time be hands-on in creating high-fidelity designs, wireframes, prototypes, animations, and videos.
• Develop and execute a holistic design strategy and vision that aligns with business objectives and user needs across the entire product ecosystem.
• Build and enforce uncompromising UX standards by auditing and refactoring existing designs, improving usability and consistency across frontend interfaces, dashboards, and user touchpoints.
• Manage and scale design resources by leading engagements with external consultancies and sourcing freelancers from platforms like Dribbble and Behance.
• Drive product management frameworks, including defining and implementing lightweight product management processes, roadmap planning, and stakeholder communication frameworks.
• Establish detailed project management infrastructure including Gantt charts, milestone tracking, and resource allocation systems using tools like Linear and Notion.
• Foster a user-centric culture through user research, usability testing, and leveraging data to inform design decisions, iterating based on feedback from crypto users and stakeholders.
• Lead and mentor the design team, including the Lead Designer, to elevate skills, delegate tasks, and foster a more autonomous design function.

What We’re Looking For

• Expertise in Design Leadership and Strategy, with a proven ability to set strategic design vision, influence executive decision-making, and translate business objectives into design strategies.
• Project Management and Execution skills, including Gantt chart creation, resource allocation, and milestone tracking, with proficiency in tools like Linear and Notion.
• Exceptional Hands-on Design Excellence in visual design, UX/UI, interaction design, and brand development
• In addition to Figma and other modern design systems/ tools. Experience in a variety of others like Adobe, Sketch, Spline, Three.JS, TailwindCSS, WebGL, and animation tools.
• Strong leadership skills with a track record of hiring, mentoring, and scaling design teams, managing both hands-on designers and strategic design functions.
• Extensive User Research experience conducting usability testing and leveraging data to inform design decisions, including A/B testing and user interviews.
• Advanced Web3/Crypto Domain Expertise, with a deep understanding of crypto user behaviors, protocol design patterns, DeFi interfaces, wallet integrations, and blockchain-specific design considerations.

Why Ethena Labs?

You’d be joining a group that has well established itself as one of the most successful crypto-native company’s of all time, a group with a mission to revolutionise decentralised finance and it’s position in global finance.

Work alongside a passionate and innovative team that values collaboration and creativity.

Enjoy a flexible, remote-friendly work environment with established opportunities for personal growth and learning.

If you subscribe to the mission of separating the dollar from the state, then we want to hear from you!

We look forward to receiving your application and will be in touch after having a chance to review. 

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

To learn more about Ethena Labs visit their website

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