The role of a Senior Social Media & Content Marketing Specialist at 20four7VA
20four7VA is seeking offshore independent contractors to deliver remote services to clients worldwide, with a primary focus on developed markets such as the United States, the United Kingdom, Canada, and Australia.
We are seeking a proactive, highly organized, and execution-focused Senior Marketing Virtual Assistant to manage and execute a storytelling-driven social media strategy across Instagram, TikTok, YouTube, and LinkedIn.
This is a hands-on role requiring active content creation, light video editing, repurposing, scheduling, optimization, and workflow management. The ideal candidate understands short-form content strategy, platform-native growth, and storytelling-based branding.
The objective of each engagement is to assist the client in improving business efficiency, enhancing service delivery, or supporting operational functions through high-quality, task-specific services rendered by a qualified contractor.
Scope of Services
Contractors will be required to provide services that align with the following client tasks:
- Social Media Management & Content Execution
- Manage daily posting and scheduling across all platforms
- Create and publish:
- Reels (short-form videos)
- Carousels
- Stories
- Draft basic video scripts aligned with brand tone
- Develop monthly content plans aligned with strategic content pillars
- Coordinate with video editors on revisions and approvals
- Perform light video editing (cutting clips, adding captions, formatting)
- Repurpose long-form and past content into short-form formats
- Create content from provided themes, talking points, or frameworks
- Develop strong hooks, captions, and storytelling outlines
- Create mood boards for location-based content
- Batch edit and organize content for monthly rollout
- Organize and categorize content from cloud storage systems
- Community Management & Lead Handling
- Monitor and respond to comments and DMs
- Actively engage with followers on reels and stories
- Build and manage ManyChat (or similar) automations
- Identify and qualify potential leads and inquiries
- Support growth of additional brand accounts under the same portfolio
- Assist in launching and managing new niche-focused brand accounts
- Content Planning & Strategy
- Maintain a dynamic content calendar
- Prepare monthly reel, carousel, and story plans
- Develop storylines, hooks, captions, and scripting outlines
- Integrate long-term storytelling arcs into content strategy
- Conduct influencer research and present recommendations
- Plan collaborations and partnerships 30–45 days in advance
- Analytics & Reporting
- Provide weekly performance insights
- Prepare comprehensive monthly reports covering:
- Engagement
- Growth metrics
- Lead generation
- Key actions taken
- Deliver monthly trend reports (hooks, formats, tools, content types)
- Prepare materials for monthly performance review calls
- Workflow & Production Management
- Manage structured monthly workflow including:
- Mid-month performance review preparation
- Monthly planning and presentation
- Batch editing and approval submissions
- Coordinating filming schedules and voiceover requests
- Manage 2–4 week forward planning for content production and collaborations
- Ensure next month’s content is prepared before month-end
Each engagement is based on a defined scope of work and is governed by an independent contractor agreement. Services must be performed professionally, with adherence to any timelines, guidelines, and deliverables agreed upon in writing.
Skills
The Contractor must demonstrate proficiency in the following, depending on the Client’s requirements:
- 3+ years of Social Media Management & Content Creation experience
- Proven experience creating reels, carousels, and story content
- Experience repurposing long-form content into short-form formats
- Light video editing skills (CapCut, Canva, Adobe, or similar)
- Strong understanding of Instagram, TikTok, YouTube, and LinkedIn algorithms
- Strong storytelling and scriptwriting ability
- Experience with ManyChat or similar automation tools (preferred)
- Highly organized with strong deadline management skills
- Strong English communication and writing skills
- Ability to work independently and proactively
Work Schedule
- Contracted Hours per Week: 40 Hours
- Scheduled Working Days: Monday to Friday (with occasional flexibility for launches/content days)
- Daily Working Time: Flexible (to be confirmed by the client). Must be available for overlapping hours to support collaboration as needed.
Note: The Company will make reasonable efforts to align the Assigned VA’s schedule with the Client’s preferred hours as set forth above. However, availability may vary based on time zones, capacity, and the contracted hours set in this SOW. Any changes must be mutually agreed to in writing through a revised SOW.
Terms of Engagement
- Contractors will operate under a Master Services Agreement and a Statement of Work
- This is not an offer of employment; contractors are not employees of 20four7VA or any client
- All compensation is processed through 20four7VA according to the terms of the engagement
Role Summary & Requirements
- REQUIRED SERVICE: Marketing
- REQUESTED EXPERIENCE TIER LEVEL: Senior Level
- Contracted Hours per Week: 40 hours/week
- Daily Working Time: Flexible (to be confirmed by the client). Must be available for overlapping hours to support collaboration as needed.
- Scheduled Working Days: Monday to Friday (with occasional flexibility for launches/content days)
- Number of VAs: 1
- GENDER PREFERENCE: None
- LANGUAGES SPOKEN/PREFERENCE: English
- ACCENT PREFERENCE: Level A–C (Good English comprehension, communication, speaking, and writing required)
- REGION PREFERENCES: Any
What we offer
- Competitive rates
- Weekly payments
- Various open roles are available
- Free training and upskilling
- Constant support and guidance
- A vibrant community always ready to support you
- And more!
To learn more about 20four7VA visit their website
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