Product Marketer
At TradeZella, we’re on a mission to empower 1 million retail day traders to become consistently profitable. That mission depends not just on building great features—but on telling the right story, to the right audience, at the right time.
We’re looking for a Product Marketer to make sure every feature we ship lands with impact. You’ll own positioning and messaging, partner with product to shape launches, and create campaigns that drive adoption, education, and love. You’ll also play a key role in pricing and packaging strategy—helping us communicate value and drive conversions.
This is a high-leverage role with lots of room to shape how we communicate with our customers. You’ll work across product, marketing, growth, and customer success—and use AI tools to move fast, learn quickly, and continuously improve our go-to-market engine.
What You’ll Do
- Own product launches: Plan and execute go-to-market strategies for new features, improvements, and campaigns.
- Craft positioning and messaging: Help us tell clear, compelling stories that resonate with traders at every stage of their journey.
- Drive feature adoption: Build and run lifecycle campaigns that turn new features into daily habits.
- Partner on pricing & packaging: Collaborate with growth to refine our plans and communicate value across different user segments.
- Bridge product and customer: Turn roadmap features into benefits users care about. Help the team understand what traders need—and how to deliver it.
- Leverage AI tools: Use AI to brainstorm copy, generate variations, summarize interviews, and analyze user feedback.
- Create marketing assets: Collaborate with design to produce videos, emails, landing pages, and docs that educate and convert.
- Partner with community: Surface product wins, tips, and stories through our content partners and social channels.
How You’ll Live Our Values
- Extreme Ownership: You own launches end-to-end and proactively drive results.
- Transparent Communication: You keep teams in sync with clear updates and async-first habits.
- Bias for Action: You move quickly from insight to action, and iterate fast.
- Excellence: You hold a high standard for messaging, coordination, and execution.
- Customer Obsession: You dig deep to understand what traders need and how to best serve them.
- Humility: You stay curious, invite feedback, and work collaboratively across the team.
About TradeZella
TradeZella is the all‑in‑one trading companion for retail day‑traders, blending journaling, analytics, AI coaching, and community.
We are bootstrapped, highly profitable, and fully remote team.
Our vision is to become the globally loved platform and community where traders master strategy, discipline, and growth.
We believe profitability stems from a repeatable process, disciplined execution, and continuous learning—TradeZella provides the tools and community to support this.
How We Work
- 100 % remote, async‑first.
- Outcomes > hours. Structure your day around deep work and life responsibilities.
- We document everything in Notion, chat in Slack, and hop on Huddles when live conversation adds real value.
Benefits & Perks
- 100% remote
- Flexible hours
- Home‑office / co-working stipend
- Health & wellness allowance
- Learning & trading budget (we’ll help you become a better trader)
- Annual team retreat and ad hoc off-sites.
What You Bring
- 3–5+ years of experience in product marketing, ideally at a fast-growing SaaS or consumer tech company
- Experience planning and executing product launches and go-to-market campaigns
- Strong writing and messaging skills—you know how to communicate clearly and persuasively
- Analytical mindset—you use data to guide messaging, measure impact, and optimize campaigns
- Experience working on pricing, packaging, or monetization strategy is a big plus
- Familiarity with lifecycle and analytics tools like Customer.io, PostHog, or similar
- Comfort with AI tools that boost speed and creativity (ChatGPT, Jasper, etc.)
- Bonus: Experience in fintech or with trading/investing audiences
- Bonus: Experience with customer research, surveys, or interviewing users
If you’re excited to shape how 1 million traders discover, adopt, and succeed with the tools we’re building—and want to help define the voice of a fast-growing product—we’d love to hear from you.
To learn more about Tradezella visit their website
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